To modernise an established institutional identity while preserving its legacy and recognisable symbolism. The goal was to create a system that feels approachable yet professional — bridging emotional storytelling with the credibility required for a social rehabilitation organisation.
OpulentPeak redefined the REcomeço visual identity around three core concepts: support, renewal, and community. The new logo reinterprets the symbolic hand with smoother geometry and refined proportions, enclosed within a dynamic circle that represents continuity and inclusion. The chromatic evolution — with a vibrant purple paired with a warm golden tone — expresses empowerment and optimism. Typography was selected for accessibility and balance, ensuring the identity communicates trust and warmth across both print and digital platforms.
The new REcomeço brand reflects a confident, modern institution that honours its social purpose through design. It establishes coherence across communication channels, strengthens recognition, and visually amplifies the association’s commitment to inclusion and human dignity.
A new beginning — for lives rebuilt.
Next projects.
(2016-25©)
